Quantcast
Channel: Emerald Group Publishing Limited: Journal of Islamic Marketing: Table of Contents
Browsing latest articles
Browse All 59 View Live

Examining retailers’ behaviour in managing critical points in Halal meat...

Journal of Islamic Marketing, Volume 5, Issue 3, Page 446-472, September 2014. Purpose – This research aims to examine the casual relationship between normative belief (NB), subjective norms (SN),...

View Article



Antecedents and consequences of consumers’ attitudinal dispositions toward...

Journal of Islamic Marketing, Volume 5, Issue 3, Page 414-445, September 2014. Purpose – The purpose of this paper is to study the usage of ethical business strategies, in particular those using the...

View Article

Linking information motivation to attitudes towards Web advertising

Journal of Islamic Marketing, Volume 5, Issue 3, Page 396-413, September 2014. Purpose – The purpose of this research is to investigate the relationships among Syrian consumers’ information motivation...

View Article

The role of Islamic values on green purchase intention

Journal of Islamic Marketing, Volume 5, Issue 3, Page 379-395, September 2014. Purpose – The purpose of this study is to investigate the influence of religious values (RGV) on green purchase intention...

View Article

Where do we go from here? Towards a theory in Islamic marketing

Journal of Islamic Marketing, Volume 5, Issue 3, Page 366-378, September 2014. Purpose – The purpose of this study is to argues for theory development in Islamic marketing and attempts to lay the...

View Article


Exploring a consumption value model for Islamic mobile banking adoption

Journal of Islamic Marketing, Volume 5, Issue 3, Page 344-365, September 2014. Purpose – The purpose of this study is to explore a consumption values model for Islamic mobile banking acceptance and to...

View Article

Halal logistics in Malaysia: a SWOT analysis

Journal of Islamic Marketing, Volume 5, Issue 3, Page 322-343, September 2014. Purpose – The purpose of this strengths or weaknesses, and its external opportunities or threats (SWOT) analysis study on...

View Article

Consumers and Halal cosmetic products: knowledge, religiosity, attitude and...

Journal of Islamic Marketing, Volume 6, Issue 1, March 2015. Purpose The aim of this paper is to add to the body of knowledge about attitude and intention to choose Halal product. Despite the...

View Article


Non-Muslim consumers’ perception toward purchasing Halal food products in...

Journal of Islamic Marketing, Volume 6, Issue 1, March 2015. Purpose The study was conducted to identify the factors that influence Malaysian non-Muslim consumers’ perception towards buying halal food...

View Article


Building holistic brands: an exploratory study of Halal cosmetics

Journal of Islamic Marketing, Volume 6, Issue 1, March 2015. Purpose Branding in faith-based consumer markets, in which marketing practices, religion, and consumption intersect, is largely unexplored....

View Article

The influence of religiosity on Egyptian Muslim youths’ attitude towards fashion

Journal of Islamic Marketing, Volume 6, Issue 1, March 2015. Purpose The purpose of this paper is to measure the impact of the different religiosity dimensions on the attitude of Muslim youth towards...

View Article

Credit cards preferences of Islamic and conventional credit card

Journal of Islamic Marketing, Volume 6, Issue 1, March 2015. Purpose This main contribution of this paper is to identify whether certain consumers behave irrationally when it comes to select banking...

View Article

Halal supply chain critical success factors: A literature review

Journal of Islamic Marketing, Volume 6, Issue 1, March 2015. Purpose The aim of this study is to discover the critical success factors (CSFs) for Halal supply chain management since this area is...

View Article


Controversial product advertisements in Lebanon: a study of Sunni-Shi’a...

Journal of Islamic Marketing, Volume 6, Issue 1, March 2015. Purpose The purpose of this paper is to examine the impact of religious sect on the Lebanese consumer’s perception of controversial product...

View Article

Halal clusters

Journal of Islamic Marketing, Volume 6, Issue 1, March 2015. Purpose The purpose of this conceptual article is to propose a halal cluster concept to better organise production and trade of halal food....

View Article

Browsing latest articles
Browse All 59 View Live




Latest Images